Snapshot
- Multi-disciplinary Art Director and Designer with 8+ years in visual marketing and brand development.
- Blends creativity, strategy, and bold execution to craft campaigns, identities, and experiences that resonate.
- Thrives in fast-paced, in-house environments, leading cross-functional teams and delivering work that is both impactful and on-brand.
Work Experience
7-Eleven – Art Director (Prev. Experience Designer)
October 2023 – Present
- Led art direction and design across branding, motion, digital, and experiential campaigns, including logo systems, social, activations, and large-scale conferences.
- Partner with cross-functional teams to deliver creative for print, advertising, POP, trade shows, email, and digital marketing.
- Drive innovative visual storytelling and campaign concepts that strengthen brand identity and resonate with diverse audiences.
Freelance – Graphic Designer
January 2021 – October 2023
- Designed branding systems, digital assets, and marketing campaigns for clients including Texas A&M University Law School, The Seed Company, Scale Railroad Models, and Second Settings.
- Delivered end-to-end creative solutions including brand identity, print design, social media templates, and email campaigns, tailoring strategies to client goals.
Texas A&M University – Instructor
January 2021 – May 2022
- Taught courses in Adobe Creative Suite (InDesign, Illustrator, XD) and graphic design fundamentals, covering typography, composition, hierarchy, and visual communication.
- Guided students in developing professional-level design portfolios and industry-ready creative skills.
World Affairs Council of Dallas/Fort Worth – Marketing Manager
January 2017 – August 2020
- Directed marketing and design for 100+ events annually, ranging from high-profile conferences to community programs.
- Managed email campaigns, social media strategy, and web design, achieving measurable increases in engagement and audience reach.
- Balanced multiple roles as graphic designer, event specialist, and digital marketing lead, ensuring consistent brand presence across all channels.
Education
Texas A&M University — M.S. in Visualization Sciences
University of Mississippi — B.A. in International Studies and Chinese Language
Technical Skills & Software
Design & Branding — Adobe Illustrator, InDesign, Photoshop, Figma, brand identity, campaign design, typography, composition, storytelling
Motion & Media — Premiere Pro, After Effects, animation, video editing, storyboarding, photography, videography
Collaboration & Leadership — cross-functional team leadership, creative direction, client relations, project management